Work / Walsall FC

Matchday screens at Walsall FC

The players and playout platform behind the LED screens that carry live data and partner advertising at the Saddlers' home ground.

Large LED advertising screen at Walsall FC's ground, with the stand behind

Client: Midpoint LED
Venue: Walsall FC
Screens: HD scoreboard and LED screens
Sector: Sport

The challenge

Midpoint LED runs the digital screens at Walsall FC, from the full-colour HD scoreboard inside the ground to large-format LED screens, showing live match data, key messages and animated partner advertising.

On matchday there is no second chance: scores, messages and paid-for adverts have to appear exactly when they should.

What we did

We supplied and installed the media players behind the screens and provide their licensed playout platform, so live data and advertising run reliably from one system.

The result

Live data and advertising running from one reliable playout system.
Packages built around the screen, with full-colour, fully animated adverts for club partners.

Technology

Media players, licensed playout platform, live data and advertising playback

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